Reduce or Eliminate Fees

Surcharging credit cards is legal under the card brand rules as well as state laws. As of the date of this writing, surcharging credit cards is legal in all but two states, Connecticut and Massachusetts. Surcharging is a program that allows merchants to add a fee of up to 3.00% to credit card transactions to offset part or all of their cost of accepting a credit card. However, surcharging does not allow merchants to add an additional fee to debit card transactions. Our technology will automatically determine whether the card being used is a credit card or debit card and apply the surcharge only when a credit card is used. In businesses that see heavy credit card usage, this program can generate substantial savings. However, businesses that typically receive a high number of debit card transactions will see a much smaller savings over traditional pricing when utilizing the surcharge program and may want to consider a Cash Discount or Dual Pricing Program.

You’ve seen gas stations running Dual Pricing programs for years. Dual Pricing is a very transparent method of displaying both a cash price and a regular price to customers. Up until recently, it was difficult for businesses to implement this type of program due to POS limitations and unpredictable payment processing costs. Technology has now caught up to make this program possible in small to medium-sized businesses. When businesses implement a Dual Pricing program, they are able to give their valued customers a great experience by being clear about what their products cost when paid for by different means. Our program is set with a flat rate of payment acceptance that covers exactly the difference between the regular price of an item and the cash price of an item. That difference is retained to fully cover the cost of processing transactions.

With our Cash Discount program, our software helps merchants automatically adjust their posted pricing to include the cost to accept credit cards and discount the regular posted price at the point of sale with the click of a button for customers electing to pay by cash or check. This program ensures that merchants are able to maintain the same profit margin on their sales, regardless of their customer’s preferred method of payment. Merchant’s utilizing our cash discount program are able to cover their cost of accepting credit cards up to 100% and with the fees getting paid daily from the program, merchant’s are not left with a large processing expense at the end of each month.

Our various solutions that handle these specialized programs will bill a small monthly program fee that covers administrative costs to maintain the technology and provide ongoing support. You and your business deserve to keep as much of your hard-earned money as possible, and these popular programs will help you retain money that you used to spend on processing payments, putting those dollars to better use.

Reach out to one of our specialists today to find out how you can lower your processing costs at your business with these great programs.